BA starter course in
Graphic Design & Media

This course is your introduction to the world of graphic design — a field where creativity meets clarity, and every visual element tells a story. Whether you’re just starting out or looking to strengthen your core skills, this course equips you with the essential knowledge and tools to think, create, and communicate like a designer.

Master the Fundamentals of Design
Explore the basic building blocks of visual language — point, line, plane, texture, colour, and typography — and learn how to use them effectively. You’ll experiment with structure, rhythm, contrast, movement, and more, understanding how these elements work together to create powerful compositions.

Understand the Roots of Design
Trace the evolution of visual communication through key art and design movements. By examining their conceptual and aesthetic foundations, you’ll develop a deeper awareness of how history, culture, and innovation shape contemporary design.

Create Expressive Visual Narratives
Go beyond aesthetics and learn to tell meaningful stories through design. Using semiotic strategies and creative devices like metaphor, irony, juxtaposition, and allegory, you’ll learn to communicate with nuance, emotion, and purpose.

Design with Intent and Impact
Translate your ideas into effective real-world applications. Whether you’re working on branding, editorial design, or digital media, you’ll learn how to target your message and captivate your audience through well-crafted storytelling.

Use Professional Tools
Gain practical experience with industry-standard digital design tools. Develop your confidence and technical ability as you bring your concepts to life using professional software.

Learn Through Research and Iteration
You’ll sharpen your critical thinking by observing, testing, and refining your work. Through user feedback and design iteration, you’ll learn to adapt and improve your ideas, building a process that’s both creative and strategic.

This course will help you think visually, design purposefully, and express your ideas with clarity and confidence. Start building the mindset and portfolio of a future graphic designer