The three year programme in Creative Advertising offers you the chance to explore advertising through a variety of traditional and innovative resources with focus on creative advertising. Advertising is all about persuasion. You will be encourage to think out of the box, release your ideas and let your imagination flourish to the extreme. Advertising is very much about catching peoples attention and this is the Creative Advertiser´s job to do so via his/hers advertising.
The curriculum is based around holistic project-based teaching that emphasises an approach of advertising using creative skills informed by research and analysis. Develop graphic design skills in design software, advertising, digital communication, packaging, photography, drawing, printing, audio visual communication and management.
Advertising is one of the most far-reaching of the creative design disciplines. This innovative programme supplies you with all the skills you need to succeed in your future career as a professional Creative Advertiser.
Creative Advertisers create visual representation of ideas and messages using type, symbols, layout and images. You will be taught the professional skills of a graphic designer as those skills are essential for you to become a top professional Creative Advertiser. More than ever within this lively and competitive sector of the design industry, advertising professionals require the skills to communicate messages in increasingly imaginative ways.
There is an emphasis on breadth of style and medium throughout this programme. You will explore many processes during the programme, including typography, editorial design, design for branding, photography, three-dimensional design, image-making, design for websites, design for mobile devices, book design and packaging.
This programme will equip you with creative problem solving skills and technical knowledge that will enable you to work and contribute within the dynamic and continuously developing world of advertising. You will also be taught studio management practice.
You will graduate from Marbella Design Academy equipped to go into a professional world able to think, communicate, collaborate, generate creative responses and solve any advertising project given to you.
Creative Advertising graduates from Marbella Design Academy can look forward to pursuing careers in Creative Advertising. The market is huge and our graduates can either be employed by papers, magazines, television stations, film companies or other companies, just to mention a few of the many possibilities or they can set up their own creative advertising agency.
Creative Advertising within graphic design is an ever-evolving field, as multifaceted as it is in demand.
Creative Advertisers are required for a diverse variety of products and activities; websites, advertising, marketing, digital expression, product packaging, corporate communications and corporate identity. To be a Creative Advertiser is far from a boring carreer to enter.
As a Creative Designer you will create notable advertising and communicate ideas in order to advertise and communicate a given message in the most creative way. The core skills of a Creative Advertiser are rooted in communication, narrative, typography and an understanding of markets, people, stakeholders and intentions. Advertising has an important impact on economic, political, social, cultural and the personal life of all of us.
Through the programme, you will progress from graphic experimentation into creative advertising and clients specialised interests, concluding in your final project and portfolio.